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joinashish
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CR- help required

by joinashish Tue May 10, 2011 3:30 am

Source: Friend

A recent study has concluded that, contrary to the claim of those trying to ban cigarette advertisements altogether, cigarette ads placed on bill boards and in magazines have little to no effect on the smoking habits of the smokers who views the ads. The study, which surveyed more than 20,000 smokers and solicited their reasons for continuing to smoke, found that practically no one in the survey felt that these advertisements influenced their decision to smoke.

The study's conclusion is based upon which of the following assumptions.

a) people do not switch cigarette brands based on their exposure to cigarette ads on bill boards and in magazines.

b) Cigarette ads on bill boards and in magazines do not encourage non smokers to take up the habit.

c) Banning cigarette ads altogether will encourage people to give up smoking

d) people are consciously aware of all reasons they choose to smoke

e) People who decide to smoke do so for rational reasons.

OA is D....

My doubt: In assumption question we can go for external details, in this argument study was based on the smokers reaction with cigarette ads placed on billboards and magazines. This argument failed to include non smokers reaction to the ads.

So as in option B we may assume that these ads do not encourage non smokers to take up the habit.( Assumption Q)

But in option D, it can be inferred that smokers are aware of the reasons of their smoking.( inference Q)

So, why option D but not B is correct.
messi10
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Re: CR- help required

by messi10 Wed Jun 01, 2011 7:45 am

Hi,

Not sure I fully understand your reasons behind option B.

The conclusion of the argument is: "A recent study has concluded that cigarette ads placed on bill boards and in magazines have little to no effect on the smoking habits of the smokers who view the ads."

That limits the scope of the argument to smokers only. You cannot include non-smokers as no information is available about the effects of ads on them.

Choice D logically follows that since the ads have no effect on the smokers, they must be smoking for different reasons.

Choice B talks about non-smokers, who are outside the scope of the argument.

Regards

Sunil
jnelson0612
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Re: CR- help required

by jnelson0612 Tue Jun 14, 2011 4:48 pm

Sunil is right on both of these. This argument is about smokers and why they continue to smoke, not non-smokers and why they begin to smoke. B is out of scope.
Jamie Nelson
ManhattanGMAT Instructor