Articles tagged "Price Increase"

Pricing News

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Effective March 1st, 2009, Manhattan GMAT Course Prices are going to increase $50 – $100 to $1,490 in all locations (with a couple of exceptions that will be explained below). Our online course will also increase in price, to $1,090.

This is not a move we make lightly. At MGMAT, we always try to provide the best value possible to our students; this is the 1st price increase we’ve had in over two years for much the same reason.

In those same two years, we have dedicated ourselves to providing the best, most complete GMAT prep course possible. We’ve added many things to our course during this period, including:

1. Updated 3rd Edition Strategy Guides and Curriculum. We spent hundreds of hours improving and updating our curricular materials to reflect lessons from the classroom as well as recent developments with the GMAT itself.
2. Improved Post-Exam Assessment. Students now can consult with a senior Instructor after they take their GMAT to debrief and plan next steps. Hopefully, this isn’t necessary! But we know that sometimes it’s exceedingly helpful to students to have guidance for a second shot; the average increase for a 2nd-time test-taker is 31 points (from GMAC data, not just among our students) for a reason.
3. Our Test Simulation Booklet. We added this to make sure that our students could practice using the same sort of laminated booklet and marker that they’ll have to use on test day. It’s been a hit with students.
4. Manual Stopwatches. We’ve provided an online stopwatch for practice for years. However, some of our students reported that they sometimes found themselves practicing away from a computer, so we’ve now added stopwatches with lap functions to the set of materials that each student receives.
5. Essay Rating Software. We now provide our course students access to the same essay-grading software that GMAC itself uses.

We have made many other improvements large and small during this same period (e.g. we revised our online labs, etc.). We have internalized the cost of these improvements over the past 2 years, and are only now modifying our pricing to reflect some of our increased costs.

Again, this isn’t something we like to do. Still, we do take some comfort in the fact that we are yet providing what we feel is the best GMAT prep course available at a price that remains competitive with the market rate (e.g. Kaplan) while still maintaining our industry-leading Instructor compensation ($100+/hour).

If you’re reading this and were considering signing up for a course in the next few months, try to get in before March 1st. 🙂

(Our pricing is somewhat lower in Los Angeles and Austin due to pre-existing commitments we’ve made. So if you’re in one of these two areas, you not only get sunshine, you get a bargain on your GMAT course!)