We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their analysis for University of Pennsylvania (Wharton).

Wharton’s essay prompts for this application season may seem a bit perplexing. At first glance, the two questions seem rather similar. However, the first is basically a question about what you hope to get from your MBA experience at the school, and the second is mostly about what you can give to the Wharton program. With only 500 words for Essay 2 to give the school a sense of your personality and experiences, you will need to think especially carefully about what you want to say. At other schools, an interview will give you the opportunity to share these parts of your profile, but Wharton’s group interview will not be the place for you to talk about yourself, so this essay is your opportunity instead. Proceed thoughtfully

Essay 1: What do you aspire to achieve, personally and professionally, through the Wharton MBA? (500 words)

This essay prompt has the markings of the classic personal statement question, though it differs slightly in that it includes your personal aspirations in addition to your professional aspirations. With respect to your personal aspirations (note that the phrasing is through Wharton’s program), your goals can be anything from advancing your intellectual development while at the school to experiencing new cultures and personalities after graduating with your degree. The goal you claim is not as important as truly owning it and connecting it directly to what Wharton offers, revealing a very clear understanding of the school’s strengths and resources and of how you will use them. Avoid vague statements about how great the school is and focus on demonstrating a clear connection between your aspirations, what you need to achieve them and what Wharton in particular offers that will enable you to fulfill those needs.

Because Personal Statements are generally similar from one application to the next, we have produced the mbaMission Personal Statement Guide, which helps applicants write this style of essay for any school. We offer this guide to candidates free of charge. Please feel free to download your copy today.

For a thorough exploration of Wharton’s academic program/merits, defining characteristics, crucial statistics, social life, academic environment and more, please check out the mbaMission Insider’s Guide to the Wharton School of the University of Pennsylvania.

Essay 2: Academic engagement is an important element of the Wharton MBA experience. How do you see yourself contributing to our learning community? (500 words)

Here, Wharton gives you a chance to discuss how your past activities, professional experiences and, in some cases, even personal adventures could be harnessed for the benefit of others at the school. Consider identifying and exploring one or two specific instances in your life that were extraordinary or formative and allowed you to claim specific knowledge or expertise. Then connect them to specific elements of the school’s MBA program, revealing that you have a thorough understanding not only of the school itself but also of how your personal strengths could enhance the experience for your fellow students.

Your experiences need not be totally unique, but they must be conveyed in a way that paints them as specifically yours, and they need to be capable of being leveraged academically.  Note that the school’s question specifies a contribution to the learning community. However, this does not mean that you must have some sort of strictly academicknowledge. In fact, most essays written from that angle would end up being quite boring: I worked on discounted cash flows modeling, so I can help others with such models would be an almost sure loser. Unless you can claim a truly exceptional academic achievement that has direct application in class (My PhD in nanotechnology would advance discussions on the topic of emerging technologies), you would be better off delving into how you developed particular skills or traits and then explaining how they could be applied. For example, if you have experience managing flexible teams, you would be well equipped to facilitate discussions on your learning team and thereby add value in that capacity.

As you approach this essay, be sure to not simply tell the admissions committee how great you are at something. Instead, use a narrative to illustrate that you have certain applicable experiences, skills and/or qualities and fully understand their value to others.

New York University’s (NYU’s) Stern School of Business jumps on the less is more bandwagon this application season by reducing its essay count from three to two. However, that is the only change”Stern’s essay questions are actually the same as last year’s, but for Essay 2, candidates can now choose between two prompts that were previously both mandatory.

For Essay 2, it will be interesting to see whether candidates favor Option A, taking the rather straightforward path and exploring their envisioned careers in greater depth, or the challenging creative essay in Option B, hoping to provide a far deeper personal picture for the admissions committee. Our guess is that most applicants will choose the latter”doing so will allow the candidates to differentiate themselves from many careerists in the applicant pool. We also suspect that some candidates will worry that if they choose Option A, they will be inadvertently revealing themselves to be uncreative and will therefore feel compelled to choose Option B. But do not try to guess what the admissions committee wants! If the school wanted everyone to respond to one option in particular, they would not have offered two! Let us reassure you that this is not some sort of test. Take the time to consider how you would respond to both questions,  and then select the one that you believe would offer the admissions committee the more compelling picture of you.

Essay 1:  Professional Aspirations

(750 word maximum, double-spaced, 12-point font)

• Why pursue an MBA (or dual degree) at this point in your life?
• What actions have you taken to determine that Stern is the best fit for your MBA experience?
• What do you see yourself doing professionally upon graduation?

The three points that make up Stern’s Essay 1 question this year basically constitute a Personal Statement, and because Personal Statements are similar from one application to the next, we have produced the mbaMission Personal Statement Guide, which helps applicants write this style of essay for any school. We offer this guide to candidates free of charge. Please feel free to download your copy today.

And for a thorough exploration of NYU Stern’s academic program/merits, defining characteristics, important statistics, social life, academic environment and more, please check out the mbaMission Insider’s Guide to New York University’s Leonard N. Stern School of Business.

Essay 2: Choose Option A or Option B

Option A: Your Two Paths

(500 word maximum, double-spaced, 12-point font)

The mission of the Stern School of Business is to develop people and ideas that transform the challenges of the 21st century into opportunities to create value for business and society. Given today’s ever-changing global landscape, Stern seeks and develops leaders who thrive in ambiguity, embrace a broad perspective and think creatively about the range of ways they can have impact.

• Describe two different and distinct paths you could see your career taking long term. How do you see your two paths unfolding?
• How do your paths tie to the mission of NYU Stern?
• What factors will most determine which path you will take?

Given that the school is asking about two possible paths for your long-term career, you may be wondering whether you can be vague or uncertain about your goals in this essay. Quite simply, No. In fact, you will instead need to present two feasible career options and relate your skills and experiences to them very clearly to create an effective, coherent statement and show both that you are versatile and that you know yourself well.
Read more

We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their analysis for Stanford Graduate School of Business.

The Stanford Graduate School of Business (GSB) is apparently content with its essay questions, because it has made no changes to them or to the allowed word count this season. Having made slight tweaks to its prompts in recent years, the GSB’s MBA admissions committee seems to have found an approach that elicits the information it wants.

With respect to word count, Stanford is unique in that it asks you to limit yourself to 1,600 words total but allows you to determine how you would like to distribute them among the various questions. Stanford does offer some guidance”recommending 750 words for Essay 1, 450 words for Essay 2 and 400 words for Essay 3”but you can take the school at its word (small pun intended!) and use a different distribution if you feel that you can better reveal yourself through, for example, a 650-word Essay 1 and 500-word Essay 3.

Stanford’s admissions committee offers some great advice on how to write its application essays here://www.gsb.stanford.edu/mba/admission/dir_essays-p.html. We feel that the committee’s most important guidance is the following:

Because we want to discover who you are, resist the urge to package yourself in order to come across in a way you think Stanford wants. Such attempts simply blur our understanding of who you are and what you can accomplish. We want to hear your genuine voice throughout the essays that you write and this is the time to think carefully about your values, your passions, your hopes and dreams.

In truth, this is good advice not just for Stanford’s essays, but for all business schools’ essays. Rather than trying to portray yourself as something in particular (which you may or may not in fact be), focus on showcasing who you actually are and give the admissions committee the information and picture of you it needs to make its decision. Stanford is not interested in classifying its applicants as certain types but in discovering individuals and what they have to offer.  And now, on to the essays

Essay 1: What matters most to you, and why?

When candidates ask us, What should I write for what matters most to me?, we offer a pretty simple tip”start brainstorming for this essay by asking yourself that very question: What matters most to me? This might seem like obvious advice, of course, but many applicants get flustered by the question, often believing that an actual right answer exists that they must identify, and never pause to actually consider their sincere responses, which are typically the most compelling.

So, we advise that you brainstorm in depth and push yourself to explore the psychological and philosophical motivations behind your goals and achievements”behind who you are today. We cannot emphasize this enough: do not make a snap decision about the content of this essay. Once you have identified what you believe is an appropriate theme, discuss your idea(s) with those with whom you are closest and whose input you respect. Doing so can help validate deeply personal and authentic themes, leading to an essay that truly stands out.

Once you have fully examined your options and identified your main themes, do not simply provide a handful of supporting anecdotes”or worse, recycle the stories you used in a similar essay for another school. A strong essay response to this question will involve a true exploration of the themes you have chosen and reveal a thorough analysis of decisions, motives and successes/failures, with a constant emphasis on how you conduct yourself. If you are merely telling stories and trying to tie in your preconceived conclusions, you are most likely forcing a theme on your reader rather than analyzing your experiences, and this will be transparent to any experienced admissions reader. In short, be sure to fully consider and develop your most sincere answer(s), outline your essay accordingly and then infuse your writing with your personality, thoughts, feelings and experiences.
Read more

We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their first analysis, for Columbia Business School.

Introductory Note: Typically, Harvard Business School launches the MBA application season and then other business schools quickly follow suit. Earlier this week, HBS admissions director, Dee Leopold, announced that HBS would be releasing its essays during the final week of May. Meanwhile, Columbia Business School’s Admissions Director, Amanda Carlson, sent a message that she waits for no one. CBS officially released its essay questions today “ you will find the questions and our analysis below.

This year, Columbia Business School (CBS) continues a trend that has developed over the past three seasons, once again reducing the number of words applicants can use to tell their story. Last year, CBS allowed applicants 200 characters with which to respond to its short-answer question and 1,250 words total for its three essays”not much room to showcase one’s strongest attributes and set oneself apart from the pack. Now, CBS candidates have a mere 100 characters for the short-answer question and 1,000 words for the three essays.

Unfortunately, this reduced word count does not make your task as an applicant any easier”especially when you have only one essay (Essay 3) in which to discuss something outside the professional/academic realm and reveal your more personal side. Hopefully, our essay analysis can help you strategize

Short Answer Question: What is your immediate post-MBA professional goal? (100 characters maximum)

Do not pretend to be anything you are not. Reveal honest, ambitious goals that are also realistic.

These two sentences are 98 characters long. You can now see just how brief you need to be with CBS’s short-answer question. Yet you must still demonstrate that you can convey a point within such strict limits. So, we are sticking with the advice in our example. Do not misguidedly believe that admissions officers have a preference for specific professions or industries”they do not. Think about what you truly want to do with your career and state it directly. Then, be sure that the rest of your application provides evidence that this goal connects to your existing skills and profound interests, making your professed goal achievable and lending credibility to your statement here. If you can do this in 100 characters”and remember that we are talking about characters, not words”you will have answered this question quite well.

Essay 1: Given your individual background, why are you pursuing a Columbia MBA at this time? (Maximum 500 words)

Because the CBS admissions committee is asking why you have chosen to pursue an MBA, you can justifiably delve into your professional career and explain how you identified your need for this particular advanced degree. However, take care not to overwhelm the admissions committee with an unnecessary level of detail about your career history. We cannot emphasize this strongly enough”the admissions committee does not want a recap of your entire resume”moreover, such detail would use up valuable word count. Approximately 100“150 words on your past should be enough to provide appropriate context.

Read more

Our good friends at mbaMission have released their 2012 Essay Analyses for MIT’s Sloan School of Business, the Johnson School of Management at Cornell, the Haas School of Business at UC Berkeley, the Tuck School of Business at Dartmouth, and the University of Chicago Booth School of Business. We’ve compiled these five analyses into one handy 2012 Essay Analysis Resource for you. Enjoy!

Massachusetts Institute of Technology (Sloan) Essay Analysis, 2012“2013

The MIT Sloan School of Management has tweaked all of its essay questions this year and has dropped one question entirely, going with what appears to be a trend this application season toward giving business school candidates less opportunity to provide qualitative information about themselves. Many applicants will be disappointed to see that Sloan’s quirky cover letter essay prompt remains. We will start our analysis there

Read more