We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their analysis for UC-Berkeley Haas. 

The Haas School of Business at the University of California (UC), Berkeley, offers you more opportunity to tell your story than most business schools do these days—its three short essays favor those whose candidacies include a variety of dimensions and accomplishments. Your job is to ensure that the reader is constantly learning about you as he/she reads on. Ask yourself, “Am I offering a new skill or a new experience in each essay?” If your answer is not “yes!” then you must go back to brainstorming to ensure you are providing a broad and compelling picture of yourself. If you want the admissions committee to stay interested, you must keep providing new information throughout your essays.

1. If you could choose one song that expresses who you are, what is it and why? (250 word maximum)

As absurd as this prompt may seem, you of course want to take it seriously. Rather than trying to identify what might be an impressive or interesting song in and of itself, stop, think about the various facets of your character and then back into your choice. Ask yourself what defines who you are and then work to find an appropriate song that reflects and reveals these elements—preferably one that you are sincerely connected to or that triggers a strong response in you. To add another level of creativity, consider different versions of the same song and the different singers who have performed or recorded it. (For example, the famed song “New York, New York” has been recorded by a number of artists over the years and in different languages—not that we are suggesting this song!) If the lyrics of a particular song seem to match well with your personality, you may also be able to identify a version of that song with a certain style, tempo or featured instrument, and these elements can further illustrate your personality. There is no “right” song in the eyes of the admissions committee. Your task is to find one that serves as an avenue for discussing your character and to clearly explain how and why it does so, using examples.

2. What is your most significant accomplishment? (250 word maximum)

Your most significant accomplishment can be from any sphere—professional, community, academic, personal. As mentioned in our introduction, be sure to represent different dimensions of your candidacy as you respond to these short-essay prompts. In other words, whichever aspect of your profile you choose to highlight here, it should be one that is not represented elsewhere in your application. (Note: you can tell two stories from the same “venue,” but they need to represent your skills/talents in different ways. Mentorship is a different skill than business development, for example, but both can occur in the workplace.) The key to this essay is choosing an experience that is simple but powerful—one that speaks for itself and draws the reader in, allowing him/her to draw a clear conclusion about your capabilities. Even with just 250 words, you can sufficiently recount a story that accomplishes this goal.
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We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their analysis for Dartmouth College (Tuck). 

As MBA programs move toward PowerPoint presentations, creative essays and essays without word limits, the Tuck School of Business at Dartmouth College sticks to its tried and true approach: three 500-word essays, one of which is a classic career statement, while the others ask candidates to reflect on individual experiences. Given the more straightforward nature of these prompts, Tuck applicants will likely take comfort in knowing for certain that they have provided what the school wants—they have not missed the point of the questions or veered too far afield. Tuck in some ways allows candidates to more easily showcase their stories in a direct manner, and this means the school will be better able to compare candidates one-to-one—though applicants are hardly “apples to apples” in nature.

Please respond fully but concisely to the following essay questions. There are no right or wrong answers. We encourage applicants to limit the length of their responses to 500 words for each essay. Please double-space your responses.

1. Why is an MBA a critical next step toward your short- and long-term career goals? Why is Tuck the best MBA fit for you and your goals and why are you the best fit for Tuck?

Because personal statements are similar from one application to the next, we have produced the mbaMission Personal Statement Guide, which helps applicants write this style of essay for any school. We offer this guide to candidates free of charge. Please feel free to download your copy today.

For a thorough exploration of Dartmouth Tuck’s academic program, merits, defining characteristics, crucial statistics, social life, academic environment and more, please check out thembaMission Insider’s Guide to the Tuck School of Business.

2. Tell us about your most meaningful collaborative leadership experience and what role you played. What did you learn about your own individual strengths and weaknesses through this experience?

By specifying “collaborative” leadership, Tuck takes an interesting spin on a classic leadership question. The school does not want to hear about a time when you aggressively took control of a situation, nor about a time when you were just a cog in a wheel. The admissions committee wants to learn about a situation in which you shared power with someone else (or various people) and achieved an objective. Keep in mind that leadership is not a matter of title—you can be the associate to someone else’s vice president or vice versa and still be a collaborative leader if you are helping to drive something forward. In other words, think about your actions, not about the org chart.

As you write this essay, incorporate the dynamics of the experience into your narrative. Do not spend a lot of time explaining the leadership arrangement, and instead simply let the story of the situation unfold, then show your actions and the subsequent reactions (complementary or otherwise) from your co-leader(s).

To effectively reveal your “strengths and weaknesses,” you will need to demonstrate that you encountered challenges along the way and show how you overcame them. You cannot tell the story of your experience and then just tack on a mention of some unrelated—and thus “unproven”—lesson at the end. This is a common mistake, so be extra careful to avoid it. You must also reflect on the experience, because the question asks you to, but make sure the reflection you share is derived directly from the experience you describe in your essay. If you write 350–400 words of narrative and 100–150 words of related reflection, you should be on the right track.
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We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their analysis for University of Virginia (Darden).

Darden has tweaked its single essay question ever so slightly, changing the second part of the prompt  from How did this experience change your perspective? to What did you learn about yourself? Although the phrasing is a little bit different, the spirit is largely the same. Because Darden offers you such little leeway in revealing the breadth of your experiences, we strongly advise you to make the most of your resume and short-answer responses within your application to ensure that the school learns as much as possible about you. In particular, you will need to rely on your resume to reveal important accomplishments, but you will have to be careful not to overstuff it. Do not mistake quantity for quality.

Our analysis of Darden’s sole question follows

Share your thought process as you encountered a challenging work situation or complex problem. What did you learn about yourself?  (500 words maximum)

Choosing a situation to discuss that required clear and measured consideration on your part is imperative, given that Darden asks explicitly for you to detail your thought process. Simply describing the nature of the situation and how it played out is not enough for this essay”you must reveal the process of contemplation that ultimately led you to action in your efforts to resolve the issue. Interestingly, you do not necessarily need to show that you achieved your desired results, and the type of challenge you describe is not of primary importance. The key to a successful essay here is not only showing that you invested an appropriate amount of thought for the problem or situation at hand, but also the progression and development of your thinking. The other crucial element of this essay is demonstrating that you learned from the experience”and specifically, learned something about yourself. So, claiming that you gained a new skill, for example, would not constitute an appropriate response. You will need to delve more deeply into how your understanding of yourself differed after the situation and clearly explain what the experience brought out in you that you had not known about yourself before.

For a thorough exploration of Darden’s academic program/merits, defining characteristics, crucial statistics, social life, academic environment and more, please check out the mbaMission Insider’s Guide to the Darden School of Business Administration.

We’ve invited mbaMission to share their Business School Essays Analyses as they’re released for the 2013-2014 application season. Here is their analysis for University of Pennsylvania (Wharton).

Wharton’s essay prompts for this application season may seem a bit perplexing. At first glance, the two questions seem rather similar. However, the first is basically a question about what you hope to get from your MBA experience at the school, and the second is mostly about what you can give to the Wharton program. With only 500 words for Essay 2 to give the school a sense of your personality and experiences, you will need to think especially carefully about what you want to say. At other schools, an interview will give you the opportunity to share these parts of your profile, but Wharton’s group interview will not be the place for you to talk about yourself, so this essay is your opportunity instead. Proceed thoughtfully

Essay 1: What do you aspire to achieve, personally and professionally, through the Wharton MBA? (500 words)

This essay prompt has the markings of the classic personal statement question, though it differs slightly in that it includes your personal aspirations in addition to your professional aspirations. With respect to your personal aspirations (note that the phrasing is through Wharton’s program), your goals can be anything from advancing your intellectual development while at the school to experiencing new cultures and personalities after graduating with your degree. The goal you claim is not as important as truly owning it and connecting it directly to what Wharton offers, revealing a very clear understanding of the school’s strengths and resources and of how you will use them. Avoid vague statements about how great the school is and focus on demonstrating a clear connection between your aspirations, what you need to achieve them and what Wharton in particular offers that will enable you to fulfill those needs.

Because Personal Statements are generally similar from one application to the next, we have produced the mbaMission Personal Statement Guide, which helps applicants write this style of essay for any school. We offer this guide to candidates free of charge. Please feel free to download your copy today.

For a thorough exploration of Wharton’s academic program/merits, defining characteristics, crucial statistics, social life, academic environment and more, please check out the mbaMission Insider’s Guide to the Wharton School of the University of Pennsylvania.

Essay 2: Academic engagement is an important element of the Wharton MBA experience. How do you see yourself contributing to our learning community? (500 words)

Here, Wharton gives you a chance to discuss how your past activities, professional experiences and, in some cases, even personal adventures could be harnessed for the benefit of others at the school. Consider identifying and exploring one or two specific instances in your life that were extraordinary or formative and allowed you to claim specific knowledge or expertise. Then connect them to specific elements of the school’s MBA program, revealing that you have a thorough understanding not only of the school itself but also of how your personal strengths could enhance the experience for your fellow students.

Your experiences need not be totally unique, but they must be conveyed in a way that paints them as specifically yours, and they need to be capable of being leveraged academically.  Note that the school’s question specifies a contribution to the learning community. However, this does not mean that you must have some sort of strictly academicknowledge. In fact, most essays written from that angle would end up being quite boring: I worked on discounted cash flows modeling, so I can help others with such models would be an almost sure loser. Unless you can claim a truly exceptional academic achievement that has direct application in class (My PhD in nanotechnology would advance discussions on the topic of emerging technologies), you would be better off delving into how you developed particular skills or traits and then explaining how they could be applied. For example, if you have experience managing flexible teams, you would be well equipped to facilitate discussions on your learning team and thereby add value in that capacity.

As you approach this essay, be sure to not simply tell the admissions committee how great you are at something. Instead, use a narrative to illustrate that you have certain applicable experiences, skills and/or qualities and fully understand their value to others.

This article is written by Angela Guido, Manhattan GMAT Instructor and Senior Consultant at mbaMission.

You may have heard the MBA admissions truism: You can’t turn a bad idea into a good essay. And that is why we recommend a lengthy brainstorming process at the outset of your applications to discover the stories that make you unique. As you uncover your stories, it is important to consider them from as many different angles as possible. Doing so will not only help ensure that you understand the various tools in your tool box, it will also provide you with maximum flexibility (considering that MBA admissions committees ask questions that vary dramatically from school to school).

For example, an experience coaching a baseball team at an underfunded high school may have multiple dimensions, such as the following: Read more

The folks at mbaMission always recommend getting started with your MBA applications as early as possible. By taking action now, you can dramatically improve your chances of gaining admission to a top MBA program in the coming years. It is never too soon (and certainly not too late) to take several crucial steps to shape your MBA candidacy. So they’re presenting a five-part series to provide a step-by-step timeline to help guide you down the long road of applying to business school. These guidelines assume that you are setting out a year ahead of the January deadlines. Even if you are starting later, you should be able to leverage this timeline to help you prioritize each step along the way. This week, they lay out what you should be doing August through October. For more information on mbaMission and how they can help you in this process, click here.

View Part 3 here. Read more

The folks at mbaMission always recommend getting started with your MBA applications as early as possible. By taking action now, you can dramatically improve your chances of gaining admission to a top MBA program in the coming years. It is never too soon (and certainly not too late) to take several crucial steps to shape your MBA candidacy. So they’re presenting a five-part series to provide a step-by-step timeline to help guide you down the long road of applying to business school. These guidelines assume that you are setting out a year ahead of the January deadlines. Even if you are starting later, you should be able to leverage this timeline to help you prioritize each step along the way. This week, they lay out what you should be doing May through July. For more information on mbaMission and how they can help you in this process, click here.

View Part 2 here.

May

Brainstorm and Start Writing Essays
We at mbaMission always tell our clients, You can’t turn a bad idea into a good essay. We insist on taking our candidates through a lengthy brainstorming process (which begins with a thorough questionnaire) to discover the stories that make each candidate distinct. Even as you uncover your stories, it is still important to consider them from as many different angles as possible. While this will help ensure that you understand the various weapons in your arsenal, Read more

The folk at mbaMission always recommend getting started with your MBA applications as early as possible. By taking action now, you can dramatically improve your chances of gaining admission to a top MBA program in the coming years. It is never too soon (and certainly not too late) to take several crucial steps to shape your MBA candidacy. So we’re presenting a five-part series to provide a step-by-step timeline to help guide you down the long road of applying to business school. These guidelines assume that you are setting out a year ahead of the January deadlines. Even if you are starting later, you should be able to leverage this timeline to help you prioritize each step along the way. This week, they lay out what you should be doing February through April. For more information on mbaMission and how they can help you in this process, click here.

View Part 1 here.

February

Meet with Alumni and Students
As you contemplate your choices and begin visiting campuses, consider augmenting your process of a priori discovery by meeting with your target school’s alumni or students, so that you can Read more

A recent piece in the Economist provides confirmation of the sense that this is shaping up to be a VERY competitive season for Business School applicants. It may be a good idea to apply to a few extra schools to make sure you have some options in the Spring if you’re committed to attending school next Fall.

Of course, a high GMAT score can’t hurt your chances either. 🙂